Superman‘s price range could possibly be a bit greater than beforehand reported, with some current estimates placing the DCU film in rarified air when it comes to price.
How a lot is being spent on advertising and marketing for Superman?
In line with a new report from THR on the rising prices of blockbuster film budgets, Superman is introduced up. Initially, estimates from paperwork filed by the Superman manufacturing workforce with the Ohio authorities pegged the film’s price range as round $363 million.
James Gunn was fast to debunk that, taking to social media to recommend the quantity was ludicrous. THR notes that just lately, DC has recommended that the price range for the movie was $225 million after tax incentives. Nonetheless, one longtime financier tells THR that the price range could possibly be even greater.
In line with the financier, he believes the unique $363 million determine is appropriate. On high of that, he additionally thinks that DC and Warner Bros. Discovery may spend as a lot as $200 million on the advertising and marketing marketing campaign for the film. Ought to these estimated figures be appropriate, that may put Superman’s price range within the $400 million vary, a excessive mark for a blockbuster.
Whereas a $400 million price range shouldn’t be solely distinctive, that does imply the road of profitability is far greater. With a view to be thought-about a real success by DC Studios and WB, Superman will probably need to make a ton of cash again.
Together with David Corenswet and Rachel Brosnahan, Superman stars Isabela Merced as Hawkgirl, Edi Gathegi as Mister Terrific, Nathan Fillion as Man Gardner, Anthony Carrigan as Metamorpho, María Gabriela de Faría as The Engineer, Sara Sampaio as Eve Teschmacher, Skyler Gisondo as Jimmy Olsen, Nicholas Hoult as Lex Luthor, Terence Rosemore as Otis, Wendell Pierce as Perry White, Pruitt Taylor Vince as Jonathan Kent, Neva Howell as Martha Kent, Beck Bennett as Steve Lombard, Mikaela Hoover as Cat Grant, and Christopher McDonald as Ron Troupe.
Superman is about to premiere in theaters on July 11, 2025.